Anja is the French brand of swimwear and vitamin-packed ready-to-wear that defends European manufacturing, respectful of its workshops and the environment. Swimwear 100% oeko tex or econyl, recycled & recyclable packaging, short circuits and privileged human relations. Discover the Anja archives at sweet prices exclusively on Imparfaite.
**ANJA is THE French swimwear brand, designed in Paris and produced in our Portuguese workshops. Thanks to their divinely thought-out cuts and incredibly comfortable fabrics, Anja swimwear fulfills its main role: to make you feel fabulous, right from the fitting stage! Our goal: to make you tan from the heart all year round.
ALEXANDRA : I couldn't find a swimsuit that met my expectations, and I had an overwhelming desire to create my own business! After working in cosmetics for 6 years, I decided to take the plunge and create Anja!
ALEXANDRA: Dynamic, positive and a good listener, but firm in my desires and vision.
ALEXANDRA: The Le Plongeant model, an iconic since 2018 that sensually reveals cleavage front and back! Perfect for small breasts.
ALEXANDRA: I design the collections in Paris, then they're made in Portugal in a human-scale workshop. We've known the workshop manager for over 7 years, and she's like a mother to us. Each swimsuit is sewn one by one by hand by skilled workers who work hard to ensure that each garment is as beautiful as possible.
ALEXANDRA: We have a collection of timeless designs that we adapt each season with new colors and materials. For other swimwear, we draw a lot of our inspiration from the ready-to-wear shows, and from the desires of our customers and the team. Then we go in search of prints and fabrics. It has to be a team hit! Everyone participates and gives their opinion on Anja's styles. Lucie also takes advantage of the opportunity to set up more commercial models for professional customers. It's like everywhere else: you need to strike a balance between creativity and business.
ALEXANDRA: By watching old fashion shows, taking inspiration from certain forgotten trends, photos from old albums and photo exhibitions. Recently in Venice, there was an exhibition at the Pinault Foundation, and one photo inspired a model for 2025.
ALEXANDRA: My mother used to dress me in smocked dresses of such quality that I recently found them and entrusted them to my friends for their daughters, and especially to Lucie for her future princess. It's amazing how long clothes were made to last!
ALEXANDRA: Vintage also means bringing out clothes you haven't worn in a long time, your parents' jackets, the clothes you've always wanted to wear, jewelry too. I'm all for sorting, but it's so magical to keep iconic pieces to pass on to future generations.
**ALEXANDRA: I find it very worrying. At Anja we offer quality pieces, timeless cuts, colors that outshine trends, all in quantities designed to avoid waste. An Anja swimsuit is a swimsuit for life. We produce within the European Union, so we limit our transport footprint. We work with fabric suppliers who recycle their waste water. After that, Lucie and I believe in doing the best we can without blaming ourselves. We limit our travel and consumption, we use our bikes and the metro, we sort waste in the office, and we've called on Castalie to avoid plastic bottles! We're not perfect, but we try!
ALEXANDRA: All swimwear is produced in Portugal, while beachwear is produced in Europe, sometimes even in Paris. And when we need specific know-how, like block printing, we produce in India.
ALEXANDRA: I find out a lot about the brands that are launching products to avoid particle emissions during machine washing: whether it's protective nets or filters for the washing machines, I'm always on the lookout for new products.
